our story

from the jungles of West Africa to our kitchen in Kent

we created skincare that is Kind to Skin, Kind to People + Kind to Planet.

Our Hero ingredient is super sustainable organic Palm. Native to West Africa, oil palm tree (Elaeis guineensis) bears fruit that has been an ancient healing remedy that works wonders on skin.

While working on rural farms in West Africa, we saw how amazing Red Palm, Palm Kernel Oil & Shea Butter were for the skin and hair. Local Sierra Leonean women swore by it.

Back home in England, we were also trying to soothe + heal the skin of our children with severe eczema.

We mixed powerful potions in the kitchen and experimented on our family’s sensitive skin. Our creation was a completely natural, plant-based product which effectively mimicked the consistency of paraffin-based emollients. POWER BALM was born.

Our mission is to prove that skincare can be not only sustainable but also traceable.

Forty-three women, who are land-owning entrepreneurs, contribute to our super sustainable palm oil supply which is processed at our mill in West Africa. The vibrant and fresh palm kernels are picked by Ghanaian women.

Our shea butter nuts are collected wild and hand crushed by a women’s cooperative in Ghana.

We believe in fair living wages for everyone. We also believe in healthy living soils which promote biodiversity for all species. ONLY from AFRICA certification guarantee that rainforests have not been clear cut or habitats destroyed. Ecosystems are able to thrive, making way for the smallest microorganisms, which promote a diverse wildlife.

The Kind Planet Company manages its supply chain from soil to skin, ensuring honest ingredients that are kind to the planet, kind to all people and kind to your skin. 5% of our sales go directly towards our Plant & People Power chosen charities.